Art Direction, Photography
With an amazing team at Energy BBDO, created monthly content aligning with the Life Needs Ziploc® campaign and the idea of conquering everyday life.
One of ten Pinterest beta brands to begin advertising on the platform. Worked closely with the Pinterest team bi-weekly developing eye-catching content to drive brand loyalty. Moved photoshoots from at home to in-studio as performance increased and goals expanded.
Met with Facebook monthly for strategic sessions and developed best practices based on past performance.
Copywriter: Christy Hale